The internet puts users in charge by allowing them to search for content they need. Content marketing is ruled by keywords, content, and your ability to find the best content that your audience values and shares. Learn how " What you say and the way you say it" (tone, date & time, frequency urgency) can attract, engage, and bring people to your business or non-profit and see how you can save time and accomplish your marketing goals while improving your search engine optimization an engage with your target marketing more effectively.